Two Dallas Companies Partner to Transform Western Wear for the Modern Man

Snaps Clothing Co. is centered around elevating the pearl snap shirt with modern fits, fabrics, and styles that not only look good but perform to the expectations of today’s ideal man.

“This is the type of product that Morrison Seger strives to get behind, and will continue to believe in throughout the partnership. We are thrilled to be on their team and to see the outpour of support and excitement from our investors.”

DALLAS (PRWEB)
July 17, 2023

Morrison Seger Venture Capital Partners is excited to announce that it has welcomed Snaps Clothing Co. (Snaps) to its portfolio of brands. Snaps Clothing is modernizing the classic pearl snap shirt, making it a staple in everyone’s wardrobe.

Led by their enjoyment of an iconic shirt deeply rooted in Texas culture, Edgar Baronne and Patrick Lynn, the co-founders of Snaps, envisioned a contemporary twist on the classic pearl snap shirt to suit their active lifestyles and professional demands. With this vision, the transformation of the iconic pearl snap shirt was set in motion. Designed in Dallas, TX, Snaps Clothing is crafted for maximum versatility and made of the highest quality fabrics, that are soft, breathable, and all adorned with custom pearl snaps.

Founded in September of 2021, Snaps Clothing has engineered the versatile, modern style of the pearl snap and has seen exceptional growth since. Within the first two years of business the company is seeing 30% growth each month and has been featured by WFAA Good Morning Texas, Maxim Magazine’s Top Entrepreneurs To Watch For in 2023, and much more. Made from cotton-based blended fabrics, Snaps Clothing shirts retail between $88 – $119 and can be found in sizes ranging from small to xx-large through their website.

The story and the product behind Snaps Clothing Co. excited Morrison Seger’s Founder, Rogers Healy, who sees the potential for Snaps Clothing to be the #1 emerging clothing brand, for both men and women. This led to Healy committing to the brand. This newly forged partnership will help the brand navigate the industry, align the company with experienced partners, and create tremendous awareness through social influence.

“The quality design the team at Snaps Clothing has created to modernize the pearl snap shirt is incredible,” Healy said. “This is the type of product that Morrison Seger strives to get behind and will continue to believe in throughout the partnership. We are thrilled to be on their team and to see the outpour of support and excitement from our investors.”

Rogers Healy, a seasoned entrepreneur, has over 20 years of investing experience. As a founder of multiple companies, ranging from real estate to the memorabilia space, Rogers considers his secret weapon to be his eye for talent. As a business owner, Rogers knows what it takes, and what makes a company successful. His passion for empowering brands and people to become the best version of themselves led him to founding Morrison Seger Venture Capital Partners. The seasoned team of professionals at Morrison Seger, looks forward to playing an integral, and active role, with Snaps Clothing Co.

—

ABOUT SNAPS CLOTHING CO.

Co-founded by Edgar Baronne and Patrick Lynn, Snaps Clothing Co. is an apparel company bridging the gap between traditional Western wear and today’s modern menswear market with a new contemporary line of pearl snap shirts. Since its debut in the 1950s, the pearl snap shirt has been a staple of the Western wardrobe for its comfort, durability, and convenience. Well-recognized for its two-piece construction with vertical snaps instead of buttons, the pearl snap shirt rose to prominence in American fashion primarily because of function more than form. While the pearl snap shirt has seen a few resurgences over the years, Snaps Clothing Co. is giving this iconic piece a much-needed redesign to meet the needs of today’s fashion-forward man who appreciates timeless styles and ease of comfort. For more information visit http://www.SnapsClothing.com.

ABOUT MORRISON SEGER VENTURE CAPITAL PARTNERS

Founded in 2022, Morrison Seger is a Venture Capital Fund set to invest in companies in various stages of development. From pre-seed to the later stage, the fund takes on a generalist approach within its investment strategy. The fund has become a trusted partner for industry leaders and influencers, with over $20 million raised across multiple industries within its three quarters of operations. Find more information about Morrison Seger Venture Capital Partners by visiting http://www.MorrisonSeger.com.

Share article on social media or email: