Lodgings/Restaurants/Bars

From car dealerships to political-action committees, organizations big and small are striking endorsement deals with college athletes—known as name, image, likeness arrangements—that despite marketer enthusiasm remain a largely untested…

McDonald’s Corp. board members didn’t violate their duty to shareholders in the handling of sexual harassment and misconduct allegations, a Delaware court said, ruling that the directors’ response was legally…

A startup backed by an internet-search pioneer wants to give cash to users who share personal data including what they buy or watch on mobile apps. The startup, Caden Inc., operates an app by the same name that helps users download their…

Krispy Kreme Inc. is laying out a plan to cut debt, boost revenue and improve profitability, nearly a year and a half after its return to the public markets.Charlotte, N.C.-based Krispy Kreme—famous for its…

Robots are the future. In certain sectors, however, that’s not anytime soon.Companies have been trying out automatons to serve food in restaurants, make home deliveries or do chores in stores, partly in hopes of easing the worker shortage.…

With just over two months before the new corporate minimum tax is set to go into effect, companies are asking the U.S. government for guidance on its scope and the potential impact of business transactions such as split-offs.From Jan. 1,…

Taco Bell is making aggressive use of edge computing to support the many digital ways customers can place orders, the fast-food chain’s head of technology said.Part of Yum Brands Inc., Taco Bell is processing customer requests and account…

A cyberattack on InterContinental Hotels Group PLC disrupted business at franchisees this month, leaving a trail of angry customers, lost income and a class-action lawsuit.IHG, which has 17 brands of hotels…

More casual-dining restaurants and takeout joints are dispensing with direct phone lines, opting instead to divert customer calls to voice bots.Pushing customers who call in orders and reservations to automated lines run on artificial…

The MTV Video Music Awards is opening a virtual experience on the Roblox Corp. gaming platform. The temporary installation is a companion to a new category that MTV has added…