AdTracking

TWITTER : Micro-blogging giant Twitter has said that iPhone maker Apple’s new App Tracking Transparency feature hasn’t impacted its advertising revenues as expected. In a letter to investors, reporting its second…

London, June 24 Google says it’s delaying plans to phase out Chrome web browser technology that tracks users for ad purposes because it needs more time to develop a replacement system. The…

The Associated PressJun 14, 2021 15:37:40 ISTGoogle is offering UK regulators a role overseeing its phasing out of ad-tracking technology from its Chrome browser, in a package of commitments the tech giant is proposing to apply globally to…

Last week, Apple released iOS 14.5, and with it a new feature that sent online advertisers scrambling: For the first time, users can tell apps not to track their activity across different sites and services. In an attempt to dissuade them…