Believe-owned DIY music distributor TuneCore has appointed US rapper Papoose as Head of Hip-Hop.
In his new role, Papoose will report directly to Andreea Gleeson, Chief Executive Officer, TuneCore.
Papoose will lead the company’s Artist Ambassador program for Hip-Hop and Rap, scouting rising talents on behalf of TuneCore.
He will also oversee artist education and career advice workshops, and act as a brand advisor for TuneCore’s new programs and innovative technology launches.
TuneCore notes that as an artist, Papoose has worked within the industry “at every level, from building his profile as an up-and-coming rapper in the 90s mixtape era, to his major label signing in the 00s” as well as his “return to independence as an established star”.
In addition to his new role with TuneCore, Papoose has also announced the release of his latest single, Makin Plays (feat. Jim Jones and Jaquae) out February 10.
Last week, TuneCore announced that it had renewed its partnership with UK-based, Utopia Music-owned, publishing administrator Sentric Music Group.
In December, the company revealed that it had paid out $3 billion in royalties to artists since it was founded in 2006.
That payout figure marked a $500 million increase versus the previous payout update provided by the company, which was $2.5 billion, in April.
In July 2022, Alisha Outridge was named the first Chief Technology & Product Officer at TuneCore.
“When hiring executives I look for expertise and experience. Papoose’s years of hustling and success in the industry make him uniquely qualified to advise Hip-Hop artists because he’s been in their shoes”
Andreea Gleeson, Tunecore
Andreea Gleeson said: “When hiring executives I look for expertise and experience.
“Papoose’s years of hustling and success in the industry make him uniquely qualified to advise Hip-Hop artists because he’s been in their shoes, he understands what they’re going through and he knows first-hand what works.”
“For me, being in this position with TuneCore where I can directly contribute and help other self-releasing artists on the come up is like magic.”
pAPOOSE
Papoose added: “For my whole career, everyone has known what I stand for: independence. For me, being in this position with TuneCore where I can directly contribute and help other self-releasing artists on the come up is like magic.
“I understand what it’s like to be in the studio, to be on the road, to chase your dreams as an artist, and I’m excited to help up-and-coming artists make their dreams a reality.”
Music Business Worldwide
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