Best News Network

New statistics: the proportion of regulated gambling in the Swedish licensing system at a critically low level

Reading Time: 2 minutes

 

Latest European expansion to see Altenar power Palms Bet’s Bulgarian operations

Altenar, the leading sportsbook and iGaming software provider, has completed the next step in its global expansion deal with operator group Palms Bet.

The agreement sees Altenar secure its foothold as one of the leading tech providers in Europe, by going live with Bulgaria’s top sports betting operator.

Bulgaria has long been one of Altenar’s key focuses, with a projected sports betting revenue of more than €850m in 2026, almost €600m more than six years previously.

The deal will see Palms Bet’s Bulgarian customers enjoy Altenar’s award-winning multi-channel sportsbook technology, as well as a wide range of sports, esports and virtuals selections.

Palms Bet was the first gambling company in Bulgaria to be listed on the Bulgarian stock exchange and currently offers more than 20,000 sporting events to bettors.

The operator group also has a partnership with La Liga, highlighting the brand’s strength in football betting across Europe.

The move is the latest in a series of partnerships between the leading multi-channel sportsbook provider and Palms Bet, which now sees their operations live together across multiple European and African markets.

Commenting on the deal, George Mavridis, Account Manager at Altenar, said: “We have always discussed how significant Bulgaria is to us and we are thrilled to continue growing in this new market with Palms Bet. 

“We were delighted to launch in Kenya and Peru earlier this year together, and we know Bulgaria is full of potential. We look forward to helping our partners maximise their customer engagement, as well as continued expansion alongside Palms Bet.”

Alexander Sjarov, Chief Sports Betting Officer at Palms Bet, added: “By integrating Altenar into our platform, we are confident that we will enhance player engagement and solidify our position as one of the leading gaming companies worldwide.”

Altenar has received sustained recognition with multiple award wins in the past year, including the MiGEAs, EGR Nordics, EGR Italy, SBC Latin America and the Baltic and Scandinavian Gaming Awards.

Licensed across a total of 13 major global markets, including certifications from the UKGC and MGA, Altenar has established itself as the sportsbook provider of choice for multiple leading operators.

Stay connected with us on social media platform for instant update click here to join our  Twitter, & Facebook

We are now on Telegram. Click here to join our channel (@TechiUpdate) and stay updated with the latest Technology headlines.

For all the latest gaming News Click Here 

 For the latest news and updates, follow us on Google News

Read original article here

Denial of responsibility! NewsAzi is an automatic aggregator around the global media. All the content are available free on Internet. We have just arranged it in one platform for educational purpose only. In each content, the hyperlink to the primary source is specified. All trademarks belong to their rightful owners, all materials to their authors. If you are the owner of the content and do not want us to publish your materials on our website, please contact us by email – [email protected]. The content will be deleted within 24 hours.