Fashionistas will be accessorising their outfits with mandatory masks to attend New York Fashion Week this season, adhering to strict Covid-19 protocols put in place for smaller catwalk shows.
With a return to physical shows in September following virtual fashion weeks earlier in the pandemic, organisers are embracing a “new normal” mix of in-person and digital presentations.
Designers like Michael Kors, Carolina Herrera and Christian Siriano will present their latest creations live during the February 11 – 16 event, according to IMG Fashion which runs New York Fashion Week: The Shows.
ALSO READ | Brandon Maxwell brings shimmer, shine and smiles to New York Fashion Week
Others like Badgley Mischka and Tadashi Shoji will provide digital releases, all keen to capitalise on soaring demand for luxury goods as customers splash out following lockdowns.
“It’s the new normal. This season there will be indoor mask wearing that’ll be a requirement across all shows, proof of vaccination, that will be a must,” Noah Kozlowski, director of designer relations and development at IMG Fashion, told Reuters.
“Those who are eligible to be boosted will be required to show proof of doing so. If not, they’ll have to provide a PCR test within 48 hours or an Antigen test within six hours.”
Like last season, guest lists are smaller with about 200 spectators expected on average.
ALSO READ | New York Fashion Week: Hometowns, exotic locales inspire menswear designers
“The biggest challenge will be for the decision makers of who gets to attend the shows since across the board there will be decreased capacities similar to what we saw last season,” Kozlowski said.
Some designers are absent from the schedule. Tom Ford cancelled his show while Thom Brown postponed his to April due to Covid-19.
New York, which kicks off the seasonal catwalk calendar, is known for established brands and newer streetwear labels.
“American fashion has never been as powerful as it (is) right now,” Women’s Wear Daily style director Alex Badia said.
After New York, fellow fashion capitals London, Milan and Paris also plan busy in-person show schedules.
This story has been published from a wire agency feed without modifications to the text. Only the headline has been changed.
Stay connected with us on social media platform for instant update click here to join our Twitter, & Facebook
We are now on Telegram. Click here to join our channel (@TechiUpdate) and stay updated with the latest Technology headlines.
For all the latest Entertainment News Click Here
For the latest news and updates, follow us on Google News.
Denial of responsibility! NewsAzi is an automatic aggregator around the global media. All the content are available free on Internet. We have just arranged it in one platform for educational purpose only. In each content, the hyperlink to the primary source is specified. All trademarks belong to their rightful owners, all materials to their authors. If you are the owner of the content and do not want us to publish your materials on our website, please contact us by email – [email protected]. The content will be deleted within 24 hours.
