The Football Ferns are preparing for the biggest tournament of their lives in their own backyard.
Photo: PHOTOSPORT
The FIFA Women’s World Cup kicks off in 50 days and organisers are putting the final touches on preparations three years in the making.
Co-hosted by New Zealand and Australia, the tournament is expected to bring in $200 million to our economy with an international audience of one and a half billion people.
The first whistle blows when the Football Ferns take on Norway at Eden Park on July 20.
The defending champions USA are also playing three pool games in New Zealand, bringing with them 20,000 of the 30,000 overseas fans expected.
Chief Operating Officer for the FIFA Women’s World Cup at New Zealand Football Paula Hansen said so far 930,000 tickets have been sold across both countries, 230,000 of those have been sold in New Zealand.
There are still about 550,000 tickets to sell but organisers warn not to leave it too late.
“Traditionally, New Zealanders tend to decide late in the piece but we’re encouraging people to buy early, stadiums will sell out. Some of the big games have had an incredibly high number of sales already. Our communities will miss out if they leave it too late.”
Chief Operating Officer on behalf of FIFA, Jane Patterson concurred.
“Don’t miss it because it’s going to be an unbelievable sporting spectacle. You don’t have to be a football fan to get out and enjoy what this is going to bring because it’s more than just it’s more than just the match. It’s it’s something on another scale.”
Patterson has been busy ensuring stadiums and facilities meet FIFA’s lofty standards ahead of the tournament.
“We are renowned hosts of a of major events. We have a long history in doing this. We’ve had three, years to plan for this. So that’s a that’s a long time to ensure that we are ready to deliver all aspects of the tournament.”
Patterson said they have hit all the major milestones.
“We’ve launched mascots, we’ve recruited our volunteers. We’ve launched a school program, the trophy tour is making its way around the world and about to arrive in New Zealand. Our stadiums are ready. Our pitches are ready. Our training sites have undergone a huge amount of infrastructure change with permanent lights, upgrades to facilities, gender neutral bathrooms.”
Her focus now shifts to ensuring New Zealanders maximise this opportunity.
A horde of 20,000 fans are expected to accompany the USA side to Aotearoa.
Photo: AFP / Vanessa Carvalho
“This is a chance for New Zealanders to get out and see the best in the world from all over the world do what they do in their own backyard and it’s such a size and scale that like New Zealand hasn’t hosted before.”
Tickets will be priced from $10 and $20 for children and adults.
“We’ve done that so it’s accessible for anybody to be able to get into a stadium.”
Taxpayers have contributed $55 million towards the tournament.
This has helped build four new fields with floodlights adding 40 hours more sportsfield time in Auckland.
Patterson said she has engaged in weekly collaborations with every stakeholder from the police, the emergency services, to the transport systems.
“This is an opportunity to showcase our manaakitanga to the world, but we will only be as good as everybody doing this together.”
Hansen said the legacy of this event will continue long after the final whistle.
“It’s hoped young women and girls will take up the sport. Our legacy plan was launched about 18 months ago to be ready for the significant influx we’re expecting.”
Hansen said Football New Zealand has been focused on girls and woman in the wider communities for some time.
“This is why we bid for the FIFA Women’s World Cup, to really amplify and provide opportunities in terms of our coaching or refereeing. Years ahead we will look back and see the significant change, especially for girls and woman.”
The Football Ferns open the tournament at Eden Park against Norway.
Photo: Photosport
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