As Twitter’s traffic goes on a downward spiral, Meta chief Mark Zuckerberg has been having fun on Threads, taking cheeky jabs at Musk, reveling in the explosive sign-up rate, and discussing how Threads can replace Twitter at its own game. “I’ve always thought there would be a town square app with 1 billion+ people,” Zuckerberg replied to a user’s analysis of Twitter’s monthly active users and its appeal as a public town square. “It’s wild that after a few days it seems possible to people that Threads has a shot.”
Replying to another post speculating that Twitter has apparently censored Threads, Zuckerberg responded with a curt “concerning,” followed by a laughing emoji. Zuckerberg has also expressed hope that Threads will be a kind place with real interactions, compared to the anger and toxicity flourishing on Twitter.
Notably, the biggest difference between Threads and Instagram is that Threads is heavily censored and follows the same kind of NSFW content restrictions as Instagram, while Twitter allows explicit content. That aside, it appears that Threads really wants to maintain its momentum for the long run, and the company has already launched a beta program for Android. As well, Instagram chief Adam Mosseri has also detailed a laundry list of features such as a chronological feed and a following feed that are currently in development for Threads.
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