TCL, a leading consumer electronics brand, has reiterated its commitment to officially sponsor Sunrisers Hyderabad (SRH) for the third time in a row. As a part of the contract, the TCL brand logo will appear on Upper Non leading arm right of the players’ jersey.
Vijay Kumar Mikkilineni, Head of Marketing, TCL, India said, “The SRH squad had consistently exhibited exceptional resilience, perseverance, hard work and commitment to give their best. This year, SRH is betting on young and dynamic players like Bhuvneshwar Kumar and Nicholas Pooran, who can fulfil their quest for another IPL title. The team is filled with young blood as well as quite experienced players that effectively resonate with Indian Cricket fans. Our association with SRH allows us to follow our passion for Cricket and provide state-of-the-art TVs to consumers so that they don’t miss out on a single on-field moment. Hyderabad happens to be a big market for us and we are sure the SRH team will play brilliantly and augment our popularity not only among the sports fans but also amongst the people of the city in general.”
Commenting on the partnership, K Shanmugam, CEO, Sunrisers Hyderabad, said, “We are thrilled to associate with a global brand like TCL for the third year. We are sure that this relationship will be beneficial for the brand as well as the SRH team and we aim to make our partnership more powerful. TCL as a brand focus on going beyond boundaries to deliver satisfaction to the customers with their range of products. We also share the same values as a team and through this strong partnership with TCL.”
TCL’s biggest overseas panel factory which is located in Tirupati, Andhra Pradesh. The facility is likely to start LED panel production this year.
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